Welcome to Bell & Sward Gentlemen's Clothier

Located in Historic Downtown Conway, we are your one stop shop for all the men in your life.  From Casual to Dressy, from boots to suits, we have you covered. 

Our goal at Bell & Sward is to provide a special experience for the discerning gentleman. From classically conservative to cutting-edge, from black tie to back nine, from respectful to slightly rebellious; we want to provide an experience that emphasizes design and style, attention to detail, and customer service that is second to none.

We desire to preserve and promote that down-home feel of American small business by knowing our customers, their families, their stories, their likes and dislikes…

Life is a celebration! Celebrate in style!

-Zanette Bell & Erik Sward

Featured Collection

  • Peter Millar
    $98.00
    $98.00
    Sold out
  • Peter Millar
    $98.00
    $98.00
    Sold out
  • Peter Millar
    $89.00
    $89.00
    Sold out
  • Peter Millar
    $98.00
    $98.00
    Sold out
View all

Featured Brands

Peter Millar

Peter Millar was founded in 2001 with a single cashmere sweater. Through this initial garment, an ethos emerged to embody luxury, elegance and a dedication to superior craftsmanship. Today the brand has grown to include luxury performance sportswear, seasonal resort apparel, refined tailored clothing, and sartorial accessories. Each offering features the finest raw materials and fabric innovations while utilizing the world’s best yarn spinners, artisanal workshops and highly specialized factories. 

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Johnnie O

Who’s to say a guy can’t wear khaki shorts with a blue blazer? Who’s to say a guy can’t drink margaritas with a strip steak? Or eat fish tacos with a glass of red wine, for that matter? Who’s to say a guy can’t love links golf at Chicago Golf Club and still love playing in the canyons of Bel-Air Country Club? Who’s to say a guy can’t love swimming in a fresh water lake and surfing in a salt water ocean? And who’s to say a guy can’t love his family and friends just as much on the west coast as he can in the midwest?

Certainly not us.

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Mizzen and Main

On a hot day in Washington D.C., our Founder noticed congressmen, staffers, and interns alike dealing with one issue: sweat and a dress shirt that did nothing about it. It was in that moment that he realized there had to be a better way. Since then, Mizzen+Main has made it our mission to combine comfort and flexibility with fit and style for the modern man on the move.

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"The best Mens clothing store intown. They can fit you for a Tuxedo rental or that new suit. They also have more casual selections that include some of the best looking Central Arkansas Bear gear. Staff is always great and full of knowledge and styling tips when you need them."

Brian P

"Bought a fantastic suit here in preparation for an interview at my dream job. The owner and the lady who does their tailoring are both excellent at picking out clothes, sizing, and giving honest opinions. I ended up getting a sport coat, two pairs of nice slacks, a dress shirt, a belt, and a great pair of shoes.
And I got the job!"

Tim O

"We just had our first visit to Bell and Sward. Absolutely loved the store atmosphere and their team could not have been more helpful. Left with jeans that fit perfect (never happens) as well as some other great stuff! Huge thank you and we will definitely be back!"

Dr. Michael B